enovative GmbH – Partners in Wine!

We would love to partner up with you. Our service is primarily focused on purchasing and category management in grocery chains, discount and online retail.

We offer many years of industry experience acquired at leading companies in the wine industry, combined with great know how and understanding of the needs of the retailers side as well as those of the production side. For many years we have managed and have proven experience on how to reconcile these two worlds.

We at enovative GmbH do not see ourselves as mere middlemen. In close and constant cooperative collaboration with leading oenologists and wine producers, we develop attractive concepts in terms of wine style and quality, starting “in the vineyard” – where the quality of the product is decisively defined.

With our network of designers, packaging and marketing experts we develop and finalize the product – starting with the selection of the appropriate bottle all the way to artwork, brand identity and content.

Our mission is to support our partners in all the development of their product range.

Us

Startup spirit with 35 years of industry experience

We are partners of both trade and production. Through many years of working for leading companies in the wine industry, the founding team of enovative GmbH has accrued a combined expertise of more than 35 years. Thus, we cover all relevant areas – from viticulture, cellar technology and oenology to purchasing, marketing, sales and logistics.

Tobias Deußen is a business manager and has been at home in the wine industry for over 20 years. In the course of his career, he has been working with the most important retailers in the German food trade. This cooperation involved brand portfolios and producer brand sector as well as the joint development and marketing of exclusive private labels.

Konstantin Pechtl is an oenologist and has 15 years of industry-relevant professional experience in the areas of purchasing and marketing at market-leading companies in the wine industry. He specializes in the procurement of higher quality wines and the development of exciting concepts to round off your product range.

Vision

Lean, punchy , fast – simply “enovative”

We supply our retail partners with tailor-made products that enhance their assortment, offer added value and add to their quality profile.

We support those responsible for purchasing and category management in their work and help them to increase the performance of their category through individual consulting.